Brigitte Burgoyne: Student Success Story

Upon graduating from the University of Winnipeg in 2008 with a Bachelor of Arts degree, I knew I was entering the job market with a distinction that many other job-seekers already had and in order to stand out to employers, I had to set myself apart from the rest of the competition.  

Communications was always a field I was interested in, so I enrolled in the full-time PACE Public Relations and Marketing Management program and was surprised to learn just how broad the public relations industry in Winnipeg really was. After having successfully completed the program, I obtained a PR internship at the Canadian Wheat Board and it was during my time there that I discovered Canada’s largest and fastest growing industry, agriculture.

Within one year of graduating from PACE, I found myself working as the Communications Manager in Corporate Affairs at Cargill, one of the world’s largest agriculture and food production companies.

The PACE program equipped me with the tools I need to fulfill my day-to-day functions at Cargill, such as: written and oral communications; influencing the media; speech writing; PR fundamentals; organizational behavior and ethics; and corporate social responsibility.

Within my role at Cargill, I am responsible for managing Cargill’s brand and reputation amongst our Canadian stakeholders. On a daily basis I interact with government officials, policy makers, executive directors in the not-for-profit sector, as well as Cargill customers. Thanks to the communication fundamentals that I learned during my PACE studies, I am able to confidently position myself as an expert in my field and continue to grow within my role.

Program

Year of Graduation

2009

Current Employer

Cargill

Job Title

Director, Global Employee Involvement
Wesley and Buhler Buildings