| DPS 17203 | 36 hours |
With more and more organizations trying to stretch their advertising dollars over many initiatives, in-house design work offers a huge cost-saving advantage. This course is the last in a series of three levels and will help students expand their design skills. This course will lead students through the A to Z's of the basic design process – working from roughed out or thumbnail sketches to a final design.
Prerequisites
Outcomes
On completion of this course, students will:
- Produce a variety of simple in-house design materials, including posters, ads, invitations, newsletters, etc.
- Use research to clarify design objectives and understand the target audience
- Apply Adobe InDesign to the design of print publications
- Prepare electronic design for print production and determine the most effective and cost-efficient print medium
- Develop strategies to fix basic design problems
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