Despite the rapid growth of social media, very few organizations have a social media policy or crisis response plan. Whether the organization is big or small, a social media crisis can happen and damage a brand’s valuable image. In this session, we dive into how to plan in advance to be ready to tackle social media issues if they arise.

This short course equips you with the knowledge and skills necessary to effectively create a social media policy and navigate potential social media crises. You will examine real-life examples of social media mishaps and crises and learn from both successful and unsuccessful crisis management approaches.

You take away a practical tool to create both a social media policy and a social media crisis response plan for their organization.

This badge develops your skill set to be a leader in setting your organization or business’ social media policy and prepares you to handle a crisis if it occurs.

Register now to future-proof your skills in managing social media issues.