The Management Certificate is designed for individuals who want to develop their professional skills and further their career. Students explore current business topics and trends and develop the skills to help businesses succeed in the current competitive environment. The certificate program emphasizes skills such as leading and motivating employees, communication, and problem-solving.
Please budget approximately $800 for textbook costs. Textbook costs may vary depending on new, rental, used, or electronic purchasing choices. Textbooks are a requirement.
For more information regarding tuition & fees and payment options, click here.
Costs may vary depending on mode of course delivery and are subject to change.
Be a high school graduate or hold a Mature Status Diploma.
MUST provide High School Transcript or recognized equivalent GED or Mature Grade 12 Diploma.
OR
Be 18 years of age or older and have completed 90 hours of coursework or more at a recognized post-secondary institution (including UWPACE) with minimum cumulative GPA of 2.5 or higher.
MUST provide an official transcript for all previous post-secondary study (including university, CEGEP, or private college).
English Language Requirement
Applicants whose previous education was completed outside of Canada and where English may or may not have been the medium of instruction, must submit proof of meeting one of the accepted English language proficiency measures.
Download the UWPACE English Language Requirements (PDF) for additional English proficiency tests and programs and waiver options for the English language requirement.
The program consists of two components: Core Courses and Elective Courses. Students may take courses in any order as long as they have the required prerequisite and they have up to five years to complete the 290 hours of study. Students may condense their studies by taking more than one course per term or participating in a full-time program.
The following seminars are offered to Part-time students to set you up for success in your studies
The seminars are not required, but may be useful to brush up on your academic skills.
Writing at University(FREE!)
Are you looking to sharpen your writing skills? This half-day seminar is exactly what you need to master the art of academic writing.
From understanding assignment guidelines and outlining assignments to finding information and citing it correctly, this short course gives you the tools you need to master writing in an academic environment
Set yourself up for success with the Learning Techniques Seminar (DPS 15179) and learn how to learn! In this 3-hour online seminar, you gain the tools you need to be successful with their current studies and with lifelong learning.
Students gain an understanding of their own learning style and of how the learning process works. In addition, students learn to apply practical strategies for goal setting, managing their time, reading texts, enhancing memory, taking notes, writing essays and studying for exams.
PACE highly recommends that you complete the Learning Techniques Seminar to help enhance your education at PACE if you:
Do not have post-secondary education
Have been out of school for a number of years
Are new to Canada and/or Canadian post-secondary education
In this one-day session, we focus on integrating personality and communication style, personal motivators, key skills, and experience into a skills-based resume that grabs the attention of recruiters and lands you an interview for your next dream job.
This workshop is designed for professionals seeking to advance their career through promotion or changing industry sectors. Using a combination of marketing and communication strategies you’ll create a powerful resume that will get noticed the next time you apply for a job.
Graduates of the Management Certificate Program may be eligible for equivalent course credits towards an undergraduate degree at The University of Winnipeg. Learn more about Pathways to UW here.
Master core project management skills to participate in, and lead, projects in this certificate program. Project management is a growing field with no indications it is slowing down. There is an increased demand for individuals to know about, and manage, both small- and large-scale projects. No matter the industry the skills of a project manager are relevant.
Students work through the lifecycle of a project, providing the terminology and concepts required to participate in, and lead, projects. The courses will go through the planning, cost estimates and budgeting, communication strategies for stakeholders, and monitoring and controlling projects.
The program is for individuals wanting to augment their education and gain the foundational knowledge and skills needed in project management or wanting to step into project management.
For more information regarding tuition & fees and payment options, click here.
Please budget approximately $400 for textbook costs. Textbook costs may vary depending on new, rental, used, or electronic purchasing choices. Textbooks are a requirement.
Costs may vary depending on mode of course delivery and are subject to change.
Create and execute project work plans, define project scopes and deliverables, determine project resources and staffing requirements, set project milestones, develop budget proposals, and successfully close a variety of projects;
Gain a thorough understanding of the procurement life cycle;
Create a project management communication plans;
Manage changes in project scope, create comprehensive risk profiles, and identify and develop mitigation and avoidance strategies;
Foster a dynamic team environment built on collaborative relationships.
Be a high school graduate or hold a Mature Status Diploma.
MUST provide High School Transcript or recognized equivalent GED or Mature Grade 12 Diploma.
OR
Be 18 years of age or older and have completed 90 hours of coursework or more at a recognized post-secondary institution (including UWPACE) with minimum cumulative GPA of 2.5 or higher.
MUST provide an official transcript for all previous post-secondary study (including university, CEGEP, or private college).
English Language Requirement
Applicants whose previous education was completed outside of Canada and where English may or may not have been the medium of instruction, must submit proof of meeting one of the accepted English language proficiency measures. Download the UWPACE English Language Requirements (PDF) for additional English proficiency tests and programs and waiver options for the English language requirement.
The following seminars are offered to Part-time students to set you up for success in your studies
The seminars are not required, but may be useful to brush up on your academic skills.
Writing at University(FREE!)
Are you looking to sharpen your writing skills? This half-day seminar is exactly what you need to master the art of academic writing.
From understanding assignment guidelines and outlining assignments to finding information and citing it correctly, this short course gives you the tools you need to master writing in an academic environment
Set yourself up for success with the Learning Techniques Seminar (DPS 15179) and learn how to learn! In this 3 hour online seminar, you gain the tools you need to be successful with their current studies and with lifelong learning.
Students gain an understanding of their own learning style and of how the learning process works. In addition, students learn to apply practical strategies for goal setting, managing their time, reading texts, enhancing memory, taking notes, writing essays and studying for exams.
PACE highly recommends that you complete the Learning Techniques Seminar to help enhance your education at PACE if you:
Do not have post-secondary education
Have been out of school for a number of years
Are new to Canada and/or Canadian post-secondary education
In this one-day session, we focus on integrating personality and communication style, personal motivators, key skills, and experience into a skills-based resume that grabs the attention of recruiters and lands you an interview for your next dream job.
This workshop is designed for professionals seeking to advance their career through promotion or changing industry sectors. Using a combination of marketing and communication strategies you’ll create a powerful resume that will get noticed the next time you apply for a job.
This innovative program provides valuable training to educational assistants in our school system. The program focuses on the role of the educational assistant within the learning system and provides a practical understanding of exceptional children and how to help them. Since its inception in 1987, the Educational Assistant Diploma has provided the theoretical and practical knowledge students need to become a confident and effective presence in the classroom. Students have the opportunity to share experiences with other educational assistants and gain a broader view of current practices within the school system. Key topics explored include development, resiliency, language, and behaviour.
Full time students in the Educational Assistant Diploma Program who are participating in the 4-week practicum at the end of the program will be required to apply for a Criminal Record Check (with Vulnerable Sector Check) and a Child Abuse Registry Check within the first month of the program. Students will receive additional information and instructions from PACE at the start of the program regarding practicum requirements, and will be advised when and where the documents are to be submitted.
This program follows a blended learning model, combining in-class sessions, live online instruction, and scheduled online coursework to create a dynamic and adaptable educational experience.
Courses are carefully structured to balance in-person interaction with the convenience of online learning. Live online sessions allow students to engage with instructors and classmates in real-time, while scheduled online coursework provides flexibility in when they complete assignments within set deadlines. The number and format of online courses may vary based on program needs and scheduling.
This multi-modal approach ensures that students stay connected with their peers and instructors while developing essential workplace skills such as digital collaboration, adaptability, accountability, and effective communication. While students must follow the program’s set schedule, this blended format allows them to engage with learning in different ways, whether attending classes on campus, participating in live online discussions, or completing coursework independently.
Be a high school graduate or hold a Mature Status Diploma.
MUST provide High School Transcript or recognized equivalent GED or Mature Grade 12 Diploma.
OR
Be 18 years of age or older and have completed 90 hours of coursework or more at a recognized post-secondary institution (including UWPACE) with minimum cumulative GPA of 2.5 or higher.
MUST provide an official transcript for all previous post-secondary study (including university, CEGEP, or private college).
English Language Requirements
Applicants whose previous education was completed outside of Canada and where English may or may not have been the medium of instruction, must submit proof of meeting one of the accepted English language proficiency measures. Download the UWPACE English Language Requirements (PDF) for additional English proficiency tests and programs and waiver options for the English language requirement.
Graduates of the Educational Assistant Diploma program may be eligible for a maximum of 12 credit hours in the Faculty of Education at The University of Winnipeg. Learn more about Pathways to UW.
Breanne Talbot landed her dream job in June 2010 when she signed on as Communications Specialist with Winnipeg Airports Authority (WAA). Breanne has been involved in a number of exciting projects and played a key role in organizing grand opening events for the new Winnipeg Richardson International Airport.
Working in WAA’s Communications & Public Affairs department keeps Breanne on the go with writing press releases, speech notes, presentations, award submissions and coordinating internal and external events. She also takes great pride in managing WAA’s social media presence, engaging with external audiences through platforms such as blogging and Twitter.
A few years before touching down at the airport, Breanne realized she would have to further her education beyond a Bachelor of Arts degree and develop specialized skills if she was going to obtain her dream job in communications. In 2006, Breanne enrolled in the full-time Public Relations diploma and Management certificate program. She perfected her written and oral communication skills, gained knowledge about public relations, learned about management, and through hard work and dedication, graduated at the top of her class.
Breanne is a member of the Canadian Public Relations Society (CPRS) and has been actively involved on the local chapter’s board of directors. She has served as a student liaison, communications director, secretary, and most recently as treasurer in 2011-2012.
According to Breanne, learning is a lifelong journey and she welcomes every opportunity to grow personally and professionally. To that end, Breanne is a current participant in Leadership Winnipeg, a program spearheaded by the Winnipeg Chamber of Commerce and Volunteer Manitoba. The program seeks to provide a diverse learning experience for existing and emerging leaders in all sectors of the community, helping to create leadership capacity, which will sustain the future of the city.
Breanne Talbot Member Communications Manager Wawanesa Insurance
Public Relations & Strategic Communication Diploma
It all started over a late Sunday breakfast in September at a nearby diner, the autumn of my graduation from the full-time Public Relations Marketing Management Program. My friend, Stefan Braun, had just returned from tree-planting and we were catching up on our summers. He was telling me how he had been daydreaming about starting a music festival while away, featuring primarily local bands, and had even gone so far as to make a dream list of artists he would have play. I had just finished my internship with the program and was eager for a new project. "What's the worst that could happen?," I asked. This was the moment the Big Fun Festival was born.
What's the worst that could happen? Any number of things when throwing a multi-day multi venue event. We just wrapped our third year and now my contingency plans have contingency plans. That being said, Stefan assembled a crack team that afternoon after breakfast, 5 people, each with a talent that when brought together actually made throwing a large-scale event in four and a half months possible. What I learned in the PRMM program was a real asset to this process. I had to create a recognizable brand with a strong enough pull to get people to leave their homes in the dead of winter. Everything was strategic; we started with guerilla outdoor marketing where we postered all of central Winnipeg and the universities with just our logo in October. These posters were everywhere and it got people talking about and wondering what "Big Fun" was. Without a Facebook page or a website available at this point, it started the rumour mill going. This was invaluable when we leventually aunched our website and Facebook page, letting the city in on our secret. People recognized the brand, but were still voraciously consuming information from us and were curious to hear more. From guerilla marketing we progressed to our online videos. We used local artists who would be playing the festival, filmed them playing a stripped down version of one of their songs in various places around the city and posted it online. These videos still create the most excitement for us, and are personally my favourite type of web content we have. From here we went with outdoor media, print media and social media to create buzz and relay all information during the last 2 months before the festival took place.
Year one was a huge learning curve. It was a guessing game, and I didn't have a boss or mentor to run anything by. We were on our own, blindly figuring things out. Would strategy A or B be the best to reach this goal? Our meetings were long and frequent, but we managed to put together a plan that worked.
In year one we broke-even, which is virtually unheard of for a first year festival, and we have grown steadily ever since. Through Big Fun I've had the opportunity to work with other Canadian festivals like Sled Island out of Calgary, as well as local bands like Royal Canoe. I've been interviewed on TV, radio and print, and what I learned in the Interview Seminar of the program proved invaluable during these experiences.
The biggest challenges I have faced in owning and running my own company is trusting the people around me. Being our own boss means that there is very little consequence if you decide not to show up to bat that day, so we all have to hold ourselves accountable to make this work. We also trust our venue managers and volunteers quite a lot, because without them Big Fun wouldn't be possible.
My advice to other students after graduation would be to have faith in yourself and take the leap. You know more than you think you know, and yet still have so much to learn. I wanted a position in branding and every place I looked at required years of experience before they would even consider my resume. So I created my own experience, and am now being approached by companies and artists (Sled Island, We Speak Music, Junofest, Royal Canoe) to consult on and develop their marketing strategies. So take the leap; what's the worst that could happen?
Lauren Swan Senior Strategic Partnerships Manager; Ecosystem and Alliances Orium
Public Relations & Strategic Communication Diploma
I always knew I wanted to have a career in the marketing industry, but I wasn’t sure how my education could take me there. I graduated with an undergraduate degree from the University of Winnipeg, majoring in English and very quickly realized I needed to go back to school and specialize even further. I enjoyed my time at the U of W; the small class sizes and the one to one connection with the professors, so I started to research professional study programs on their website. When I read the program outline for the Public Relations Diploma/Management Certificate, I knew I had finally found exactly what I was looking for.
While the 10 month program was intense, I excelled and flourished as I learned about the marketing and communications field. I found my first job considerably soon after the program was finished, and have been climbing my career ladder since. I have worked with a pet insurance company, the Winnipeg Art Gallery, and Crosstown Civic Credit Union. Each position has further sharpened my skills and I know that with my education and work experience, the sky is the limit for what I can achieve. While my journey is not over, I know I could have never have come this far and accomplished this much without PACE.
Alisa Raizman Marketing and Communications Client Liaison The College of Family Physicians of Canada
Public Relations & Strategic Communication Diploma
There’s a difference between being ready to work in an industry and that industry recognizing that you’re ready to work. As I was completing my Bachelor of Arts Degree majoring in Rhetoric, Writing and Communications at The University of Winnipeg, I knew it wasn’t enough to get me where I wanted to be. I needed an edge; something that would spark intrigue in my future employer; something that would make me stand out.
I was browsing what options I had when I stumbled across the Public Relations Marketing Management Diploma Program. I stopped my search right then and there. It just made sense. All of the courses offered complemented my degree, going more in depth in what I already knew and branching out to areas that I needed to know. This program was the missing link I was looking for.
I have been able to absorb a multitude of information through my fellow classmates, the instructors and all of the industry-recognized guest speakers featured in my classes, all of whom offer incalculable value to the program.
I have been able to use my tailored skills and the networking connections I've made to obtain hands on industry experience through volunteering opportunities such as being a part of the Media Team for the 2014 Junos.
I believed this program would pave the way for dynamic opportunities and I was right. The full-time program gives students an opportunity to participate in a 4 week internship with an organization in the field once the coursework is complete. Following my communications internship for the Winnipeg Blue Bombers, I was offered a position on the Grey Cup Festival team as the Festival Events and Operations Assistant. I love what I do every day and am thankful for the opportunity to work in such a fun, challenging and fulfilling industry.
Amy Palmquist Senior Marketing and Communications Specialist People Corporation
Public Relations & Strategic Communication Diploma
Originally, Stella thought she would go into advertising, but she says that when she discovered the Public Relations Marketing Management Diploma Program at PACE “it just clicked.”
The condensed structure of the program meant only a short leave from paid employment and would make her career-ready in only one year. Plus, the program focused on all areas that interested her most.
Building great professional networks begins with industry-recognized instructors.
“We also gain memberships in the International Association of Business Communicator and the Canadian Public Relations Society, which is wonderful for networking too,” says Stella.
Stella plans to work with visual and dance artists in the body modification (tattooing) industry and will get her first taste of this through an internship as the PR person and micro blogger for the Northern Ink Xposure (NIX) Convention, the biggest tattoo convention in North America. “Some of the biggest names in the industry will be at this convention and I will be conducting all of the radio interviews. Ultimately, I want to get some great ink for these artists and create my own niche in PR,”.
In 2007 I graduated with a Public Relations Diploma and Management Certificate (now the Public Relations, Marketing & Strategic Communication Diploma). This program helped to enhance my BA, which I had received previously.
After graduating, I worked in the lifestyles and entertainment industry, doing a variety of promotional work, including event management. My studies helped me to create low-cost events, while increasing the client’s visibility, sales and customer traffic.
After my time in that industry, I switched gears and began my current role as a Marketing and Communications Specialist. Being part of a not-for-profit organization means that I am the communications department. I am responsible for the company’s image, brand and all the supporting efforts needed to reinforce our reputation.
One of the duties required of me is to create a yearly integrated marketing and communications strategic plan to meet the organization’s needs. This plan guides the various communications and marketing techniques and tools that I use throughout the year.
Creating, designing and editing newsletters, promotional materials, and advertisements are some of the tools used to meet the objectives of the marketing and communications plan. This is in addition to media buying, sponsorships and media outreach.
Professional development is very important to me and that is why I have sustained my membership with the International Association of Business Communicators (IABC) since I was a PR student. Networking with other professionals and having access to various professional development opportunities led me to not just be a member, but be part of the board.
After graduation, I served as IABC Manitoba’s President. This experience was very rewarding and provided me with opportunities to travel and meet other professionals from around the world. I don’t think I would have been part of this organization if I was not introduced to it while attending the PR program.
There were many benefits to being a part of U of W’s program. It helped to build a foundation of knowledge for me to be able to execute my duties as a communications professional. The projects and assignments that were given to us as students were based on “real job” responsibilities, which helped prepare me to enter the workforce. The classes were delivered by professionals in the field, which enhanced the learning experience. The smaller class size lead to building relationships with classmates that have lasted through the years, often times running into them at industry events and working with them on projects.
Understanding how my initial experience at U of W has positively impacted my career, I decided to continue my studies in the evenings and in 2012 I graduated with a Marketing Management Diploma. I am dedicated to my profession and to continually learning. As in any industry, trends and tools change; this is why I will look to U of W whenever I need to update my education.
Danielle Keenan graduated from PACE’s Public Relations, Marketing & Strategic Communication Diploma program in October of 2015, which she said led to her landing a position that provides her with the ability to combine her love of politics and public relations. Danielle is the Director of Communications, Liberal Research Bureau for the Government of Canada.
Danielle said the PACE program was demanding but highly rewarding. “You’re essentially learning a four-year program in 13 months. Learning to prioritize, work within tight timelines, and consistently deliver quality work are all skills that are needed if you want to succeed in public relations.”
She also said PACE is the perfect choice for someone looking to build on previous education and experience, adding, “The combination of small class sizes and a hands-on approach allows you to apply concepts you’re learning to actual projects.”
Danielle said gaining technical skills in the program has helped her overcome a hesitance to get creative with messaging — such as through photography and graphic design. “I feel confident in my ability to create content, which is necessary in today’s industry.”
Danielle puts those skills to good use in her fast-paced position. Every day is different and there is always a blend of responsibilities. “There are days when I’m helping promote a new government announcement, organizing a community event, or hosting a media scrum,” she said, adding that she also appreciates “the immense privilege of working with people who are committed to making a difference.”
Danielle Keenan Director of Communications, Liberal Research Bureau Government of Canada
Public Relations & Strategic Communication Diploma
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The program consists of two components: Core Courses and Elective Courses. Students may take courses in any order as long as they have the required prerequisite and they have up to five years to complete the 290 hours of study. Students may condense their studies by taking more than one course per term or participating in a full-time program.